Visualising stories at the entrance to an advertising agency.
When we moved into our new office at Mudra, the walls were white and bare. I'm all for minimalism as long as it isn't bordering on asylum-esque so we spruced things up a little!
This story was pasted on a wall at the entrance foyer of the office. It consists of three stories belonging to a black cat, an unlucky man and his mistress' lover, where their stories intersect and whether the choices they made could have changed the course of their stories. It was an experiment in typography and graphics and made use of the surface it was pasted on — a beam on the ceiling and the skirting of the wall.
COPYWRITER: Megha Ramesh